BBC Recycling AR App.

Happy Finish asked me to concept up a journey for BBC Recycling awareness month, the idea was to allow users to see visually how much plastic they went through in a day / week / year / 5 years, and my goodness it is worrying! I created several visual journeys and then animated them to show the movement between screens. After the BBC chose the final design I then exported all assets for the AR development team. I also worked closely with the to match transitions and micro-animations to make the journey feel fun as well as impactful.